Test before launch day.
Test your positioning before launch day. See how different audiences react.
AI simulation only. Not a survey of real people.
Why A/B test your launch messaging?
Ship with confidence, not guesswork
Launch announcements
Test two or three versions of your launch announcement to find the framing that drives the most excitement.
Feature positioning
Which feature should you lead with? See which capabilities resonate most with different audience segments.
Pricing communication
Test how you frame your pricing. Monthly vs. annual, tiers vs. flat rate—find what clicks with your audience.
Competitive differentiation
Test different angles for standing out. See which competitive advantages matter most to your potential users.
How product launch testing works
Three steps to stronger launch messaging
Paste your launch messaging
Enter 2 or 3 versions of your launch announcement, product page copy, or go-to-market messaging.
500 simulated Americans react
Each persona has realistic demographics. They respond as potential customers would to your announcement.
Get your report
See positive/negative/neutral splits by age, income, education, region, and more.
Simple pricing for product teams
No subscriptions. Pay per test.
Free Preview
See how it works with a smaller sample
- 100 AI persona reactions
- Sex, Age & Urban/Rural breakdowns
- 2 sample audience quotes
- Full demographics in paid
- Results expire in 24h
Up to 3 free tests per week
A/B Test
Compare 2 message variants
- 500 reactions per variant
- Full demographic breakdowns
- 6 sample audience reactions
- CSV export
- 30-day access
A/B/C Test
Test 3 message variants
- 500 reactions per variant
- Full demographic breakdowns
- 6 sample audience reactions
- CSV export
- 30-day access
Test your launch messaging
Results delivered to your email in about 8 minutes.
Product Launch Testing FAQ
Can I test different product positioning angles?
Absolutely. Paste two or three versions of your launch announcement, each with a different positioning angle. SimAudience will show which framing gets the strongest positive reaction across demographics.
Should I test the full announcement or just the headline?
Both work. For a quick headline test, paste just the headline and opening paragraph. For a thorough test, paste the full launch announcement. The 10,000 character limit gives you plenty of room.
Can I test pricing communication?
Yes. Test different ways of framing your pricing—monthly vs. annual, feature-based tiers, introductory offers, or value comparisons. See which approach resonates best with different audience segments.
How do I test competitive differentiation?
Write two or three versions of your announcement that emphasize different advantages over competitors. Use the context field to describe your market and competitive landscape for more relevant reactions.
Is my product information kept confidential?
Yes. Your content is only used for testing and deleted after 30 days. We never share or expose your pre-launch materials. Test freely without worrying about leaks.
When should I test my launch messaging?
Test early and test often. Run your first test when you have draft messaging, then test refined versions as you get closer to launch. At $7 per test, you can iterate affordably.
Important: SimAudience uses simulated audience modeled on demographic data. This is a synthetic simulation, not a survey of real people. Results should be used for directional messaging guidance only, not as a guarantee of market reception.
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A/B test any message, on any platform, with AI-powered audience simulation.